The blog
Marketing advice for allied health clinics.
Plain answers on Google Ads, local SEO, websites and AI search, from the work we do every week.
Your allied health clinic website is losing you patients (and you don’t know it)Half your potential clients are asking AI for recommendations. Is your clinic showing up?AI can now manage every part of your Google Business Profile… Except the part that matters mostThriving Kids is changing your paediatric caseload — here’s what to do about itThriving Kids launches in October: here’s what your practice needs to do before thenGoogle Business Profile for allied health clinics: the 2026 guideWhy your allied health practice is losing leads before you’ve even picked up the phoneThe Marketing Flywheel: Why most allied health clinics quit marketing right before it starts workingIs your practice digitally ready? What AHPA’s new hub is really telling you [checklist included]The long game: Why the Allied Health practices that win are the ones that never stop showing upWe spent $40,000 on marketing and got nothing. Here’s why.Why Allied Health Clinics Hit a Growth Ceiling (And How to Break Through It)Why your psychology clinic’s Google Ads aren’t working (and how to fix them)How long does it take for Google Ads to become profitable? The 90-day reality checkWhat is Google Ads Quality Score? (Explained for Allied Health Practices)Google Ads vs Facebook Ads: Which one is better for bringing new patients to your clinic?Should you ‘niche down’ for your Allied Health practice?Transform your clinic website into a client magnet with clear, client-centered messagingSMART goals: setting actionable marketing and growth goals for your Allied Health practice (that actually get done)How health practitioners can use ChatGPT ethically for content creationHow to create valuable content for your health practice: a guide to effective bloggingAllied Health Marketing: Seven Key Tips to Attract New Clients OnlineElevate your practice with a clear unique selling point (USP)Skyrocket your local visibility: 8 local SEO steps for allied health websitesHow much does a website cost in Australia in 2024?What Makes a Good Website? Your Guide To Websites in 2024Google Ads for Allied Health Practitioners – 7 tips for more appointmentsGet More Patients: 6 Easy Steps to Build a Marketing Funnel That ConvertsAllied Health Marketing: SEO vs Google Ads – Which One Wins?How to Use Google Ads keyword data to inform your SEOThe Secret to Crafting a Powerful and Unforgettable Tagline3 Steps to Convert Website Visitors into Clients: Master the Power of Clarifying your MessageLocal SEO for Allied Health Practices – a simple, step-by-step guideCreating a patient avatar: how to find and attract your ideal allied health clientBenefits of Content Marketing for Allied Health PracticesDigital Marketing for Allied Health: How to Grow OnlineAttract more healthcare clients by clarifying your website messagingHow Long Does It Take To Build A Website?On-Page Optimisation for SEO [Guide for business owners]SEO Competitive Analysis [Guide for business owners]Keyword Research for SEO: What, Why and How?
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